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STORE AND E-COMMERCE

Sell your gear and keep track of every order.

Apparel, challenge coins, cookbooks and more, with options, stock counts, station pickup or shipping and an order manager for your staff. Online checkout sends payments to your own account.

AT A GLANCE

A storefront that runs inside your website.

Products, fulfillment and money going straight to your agency.

  • Products with options

    Photos, prices, sale prices, SKUs, categories and options like size and color.

  • Inventory tracking

    Stock drops automatically when an order is placed, with low-stock alerts.

  • Secure checkout

    Prices are always calculated on the server, with an order number and private receipt link.

  • Staff order manager

    Track every order from received to completed or shipped.

ONLINE STORE

Set up products the way you sell them.

Apparel, merchandise and more, with the detail shoppers expect.

  • Products with photos and prices
    Add product photos, prices, sale (“compare at”) prices, SKUs and categories.
  • Options like size and color
    Each option has its own price and stock count.
  • Inventory tracking
    Stock is reduced automatically when an order is placed, and low-stock alerts tell you when to reorder.
  • Station pickup, shipping or both
    Set fulfillment per product, with pickup instructions the buyer sees.

CHECKOUT AND ORDERS

A simple path from cart to receipt.

Shoppers get clear updates, and the price they see is the price they pay.

  • Cart and secure checkout

    Prices are always calculated on the server.

  • Order number and private receipt link

    Every order gets its own number and a private receipt page.

  • Gift receipt option

    Buyers can mark an order as a gift.

  • Order-status emails

    Buyers get status emails as the order moves from received to ready, completed or shipped.

  • Pickup reminders

    Buyers with a store order to collect get an automatic reminder email the morning of pickup.

  • Optional notification emails

    Choose which store emails go out, such as a new order or low stock alert to staff, and a payment that did not complete to buyers.

GET STARTED FAST. CONTACT US TO LEARN MORE.

See how this works for your department.

Tell us about your department and we will show you the new platform built from your own content.

  • Walk through the features that matter to you
  • Plan what moves over from your current site
  • Agree a practical next step

Request a Website Readiness Review

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STAFF ORDER MANAGER

Every order, from received to fulfilled.

Payments go straight to your agency’s own payment processor account, such as Stripe, Authorize.net or PayPal. Responder MAX never holds or routes agency funds.

  • Track orders through each status
    Received, preparing, ready for pickup, completed or shipped.
  • Offline and phone orders
    Enter orders taken at an event or over the phone.
  • Cancel and restock in one step
    Cancel an order and return its items to stock at once.
  • CSV export
    Download orders as a spreadsheet.
  • Money goes to you
    Every store payment goes directly to your agency’s own payment processor account, such as Stripe, Authorize.net or PayPal.

QUESTIONS

Common questions

Can a fire or police department run its own online store?

Yes. You can sell apparel and merchandise with product photos, prices, sale prices, SKUs, categories and options like size and color, all inside your own website.

Where does the money from store sales go?

Every payment goes directly to your agency’s own payment processor account, such as Stripe, Authorize.net or PayPal, and Responder MAX never holds or routes agency funds. Staff can also enter offline and phone orders.

Can we offer station pickup instead of shipping?

Yes. Pickup, shipping or both is set per product, and you can add pickup instructions the buyer sees. Buyers also get a reminder email the morning of pickup to collect the order.

How does inventory tracking work?

Each option has its own stock count. Stock is reduced automatically when an order is placed, and low-stock alerts tell you when to reorder.

Are prices and totals safe from tampering at checkout?

Yes. Prices are always calculated on the server, so the total a buyer pays comes from your product settings and not from the shopper’s browser.

Can staff take orders at an event or by phone?

Yes. Staff can enter offline and phone orders in the order manager, cancel and restock in one step, and export orders to a spreadsheet.

What do buyers receive after they order?

An order number, a private receipt link and status emails as the order moves from received to preparing, ready for pickup, completed or shipped. A gift receipt option is available.

How is sales tax handled in the store?

If you use Stripe, sales tax is handled by Stripe. It works out the correct rate for each buyer’s address at checkout and collects it with the payment. Your Stripe account may need separate settings turned on for this, and Stripe may charge additional fees on top of its processing fees. Contact your Stripe account rep or check Stripe’s website for details. Your department stays responsible for filing and paying that tax to the state, or Stripe can file it for you through its paid filing service. If you use PayPal, Authorize.net or another provider we integrate with, you are responsible for working out your sales tax obligations yourself.

See the whole platform.

Every feature on this page is part of the new Responder MAX CMS for public safety.

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Let’s talk about how Responder MAX can help your organization recruit, engage, and succeed, with marketing, recruitment campaigns, websites, and video built for public safety.

  • Built by public-safety marketing experts
  • Recruitment, websites, video & more
  • One partner, start to finish
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