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Insights from the front lines.

Recruitment, marketing, and communications guidance for fire, EMS, law enforcement, and public safety associations. Plus what’s new at Responder MAX.

Recruitment & RetentionJanuary 7, 2022

How to Develop a Police Recruiting Presentation That Works

If your agency is spearheading recruiting initiatives by emphasizing employment disqualifiers, it’s time to evolve

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Websites & DigitalDecember 13, 2021

TikTok & Instagram Reels Trends for Fire/EMS – December 2021

Welcome to Responder MAX’s new regular feature showcasing the latest trends on social media, especially TikTok and Instagram Reels, to use in your department's recruitment efforts, community outreach and member engagement.

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Recruitment & RetentionDecember 9, 2021

2022 Recruitment: 4 Tips to Think About

Here are four recruitment tips for departments to think about as we gear up for 2022.

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Websites & DigitalNovember 12, 2021

TikTok & Instagram Reels Trends for Fire/EMS – November 12, 2021

Welcome to Responder MAX’s new regular feature showcasing the latest trends on social media, especially TikTok and Instagram Reels, to use in your department's recruitment efforts, community outreach and member engagement.

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Recruitment & RetentionNovember 1, 2021

How to Break the First Rule of Volunteer Fire/EMS Recruitment, Successfully!

Sharing your volunteer fire department’s full application on your recruitment website instead of making first contact via a simple online inquiry form can be too much information–too soon for some applicants. There’s a better way to collect leads and move prospects to the next step without missing out on connecting with your next candidate for membership.

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Websites & DigitalOctober 7, 2021

TikTok & Instagram Reels Trends for Fire/EMS – October 7, 2021

Welcome to Responder MAX’s new regular feature showcasing the latest trends on social media, especially TikTok and Instagram Reels, to use in your department's recruitment efforts, community outreach and member engagement.

Read more
Recruitment & RetentionOctober 4, 2021

Enlisting Military Marketing Ideas into Your Volunteer Fire & EMS Recruitment Efforts

[vc_row][vc_column][vc_column_text] FIRST WAVE: Mounting a Day-by-Day Campaign A recent highly-unscientific analysis of a single day-per page National Guard Desk Calendar revealed some interesting insight into military marketing. While there’s no contesting that the United States Armed Forces would win any recruitment war mounted against them, what can the fire service learn from their messaging, marketing

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Recruitment & RetentionSeptember 22, 2021

Change is Inevitable for Recruiting in the Post-Pandemic Society

Recruitment and Retention Strategist Walter Campbell discusses how recruiting has changed due to COVID-19 and offers tips on recruiting as departments return to normal.

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B2B & MarketingAugust 30, 2021

Engagement Drives Performance

Recruitment and Retention Strategist Walter Campbell explains the importance of keeping your members engaged to encourage strong performance.

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