Insights from the front lines.
Recruitment, marketing, and communications guidance for fire, EMS, law enforcement, and public safety associations. Plus what’s new at Responder MAX.
Thank you for your Service: Veteran's Day Recruitment and Retention Strategies
Departments may have younger members who recently joined the military and are away for boot camp, training, or a deployment. Trust me, these member posts give members pride, and it’s equally wonderful for younger generations to hear about others’ Service.
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How to Create the Ideal Volunteer Advertisement
To create the ideal volunteer advertisement, you must know your audience. You should be aware of their needs, demographics, interests and concerns. It would help if you also had a good grasp on their goals. The more information you can gather about your ideal volunteer base, the better able you will be to tailor your advertisement accordingly.
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Chasing the Unicorn: Recruiting Today’s Fire and Emergency Services Volunteers
Fire & EMS is a volunteering opportunity like absolutely none other. We in Volunteer Fire & EMS get to do *stuff* that no other volunteering opportunity offers.
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How to Breathe Life into a Brand
GearGid Teams Up with Responder MAX to Launch New Site and More to Propel Brand Forward
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Get Back to the Basics: 4 Good Volunteer Recruitment & Retention Ideas
As a recruiter, You must view every person who contacts you as a valuable asset who wants to join your team; when someone takes the time to fill out a form and show interest in something these days, they must be serious about it!
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Why Digital Marketing Should Be a Top Priority
The digital world is constantly in flux. With new technologies changing the way audiences interact with digital media, customers are expecting more from your brand.
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Top Gun Recruitment & Retention Tips for the Volunteer Fire/EMS Service
You can’t put a dollar amount on volunteer engagement in the fire and EMS service. Feeling relevant, needed, and understanding that the time given has meaning is the jet fuel of a volunteer’s service. Thanking your members for a job well-done too often gets placed on the back burner.
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Four Essential PARTS to Recruiting a Farm-Team for Your Volunteer Fire/EMS Agency
Spring is in the air and so is the opportunity to get out of our COVID-confined cocoons and go recruiting. A recent email to my volunteer fire department’s recruitment team “accidentally” caused me to write this piece about recruiting in a high school career/college fair environment, an opportunity we welcomed with open arms.
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Setting the Table for Volunteer Fire/EMS Recruitment Success
Organizations compete to attract potential leads to their table, so let's look at some methods for setting up engaging and productive recruitment tables at the recruitment fair or event your volunteer department will attend.
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